In August 2020 Wesgro undertook a survey with tourism businesses to understand the impact of the COVID 19 pandemic at a regional level as well as the challenges experienced by the local tourism industry. The COVID 19 pandemic has undoubtedly had a devastating impact on the tourism economy The World Travel Tourism Council (WTTC) expects that the tourism industry will lose at least 98.2 million jobs with a US$ 2 686 billion loss in GDP. It is imperative for public and private sector to work together towards adaptation and recovery A ‘new normal’ is expected to emerge as a result of the pandemic, and it will certainly affect travel behaviour and the way business is being conducted going forward.
Looking for more information?
Search our resource library.
The Wesgro Trade Unit provides a free and confidential service to help you establish and grow your business in Cape Town and the Western Cape. Our diverse economy, strong skills base and well-connected infrastructure presents many opportunities for foreign buyers seeking high quality goods and services, as well as exporters looking to expand into the African market.
Read our latest sector and country-specific fact sheets and research reports to identify new opportunities to grow your business.