The information provides insight into the origin of tourists in the region as well as their preferred activities, ages, group sizes and spending patterns. The research is not intended to represent tourism for the region, as the sample of visitors represents only the footfall at the participating tourism offices.

Between January and December 2024, the Overberg region received 7,589 responses to the regional visitor tracking surveys. The domestic market accounted for the majority of visitors (74.79%), while overseas visitors represented 25.19% of the total sample.