Tourism | Research

Read the publications below. If you're looking for live data, check out our intelligence dashboards by clicking the Research tab in the menu. The Tourism Barometer report provides an overview of the trends in the Western Cape. Every year our Research Unit collates over 30 000 visitor information surveys with the assistance of the regional and local tourism offices. Destination performance outlines the performance of the Tourism sector in the Western Cape with reference to tourism indicators such as arrivals, spend and bed nights. The Tourism Perception Study is a comparative study for the Western Cape with the aim to track and evaluate year-on-year pricing patterns between the peak and off-peak tourism season. Niche tourism reports target a specific segment tailored to meet the interest of the tourist.

Nigeria | Tourism Market Insig..

According to the World Travel & Tourism Council (2017), leisure travel spending generated 54.1% of direct travel & tourism GDP (NGN1 668.7bn) as compared to 45.9% for business travel in 2016....more

Ethiopia | Tourism Market Insi..

Ethiopia is Africa’s second-most populous country and according to the IMF has overtaken Kenya to become the largest economy in east Africa. Real GDP will grow by 7.5% in 2017 after gains of 8.0% in 2016 (Euromonitor International, 2017)....more

Mauritius | Tourism Market Ins..

Mauritius has adapted to tourists’ more sophisticated demands by diversifying its offering to them. The island has developed a variety of entertainment opportunities aside from the traditional beach tourism. As a result of this work, tourist numbers ...more

United States | Tourism Market..

This tourism report provides an outlook on key market insights on a global, national and provincial scale for the United States (US). In addition, it includes key behavioural trends and characteristics of travellers from the US....more

United Kingdom | Tourism Marke..

This tourism report provides an outlook on key market insights on a global, national and provincial scale for the United Kingdom (UK). In addition, it includes key behavioural trends and characteristics of travellers from the UK....more

Germany | Tourism Market Insig..

This tourism report provides an outlook on key market insights on a global, national and provincial scale for Germany. In addition, it includes key behavioural trends and characteristics of travellers from Germany....more

France | Tourism Market Insigh..

This tourism report provides an outlook on key market insights on a global, national and provincial scale for France. In addition, it includes key behavioural trends and characteristics of travellers from France....more

Country Profile: Kenya 2017

Domestic tourism is the major driving force of the Kenyan tourism sector. The total number of domestic trips rose from 18.1 million in 2009 to 21.1 million in 2013, at a review-period CAGR of 3.82%, driven by an increase in mean household income and ...more