Tourism | Research

Read the publications below. If you're looking for live data, check out our intelligence dashboards by clicking the Research tab in the menu. The Tourism Barometer report provides an overview of the trends in the Western Cape. Every year our Research Unit collates over 30 000 visitor information surveys with the assistance of the regional and local tourism offices. Destination performance outlines the performance of the Tourism sector in the Western Cape with reference to tourism indicators such as arrivals, spend and bed nights. The Tourism Perception Study is a comparative study for the Western Cape with the aim to track and evaluate year-on-year pricing patterns between the peak and off-peak tourism season. Niche tourism reports target a specific segment tailored to meet the interest of the tourist.

Western Cape Destination Perfo..

According to the United Nations World Tourism Organisation, international tourist arrivals grew by 4% between January and June 2016. Download Western Cape DPR from April - June 2016 PDF above....more

cape west coast tourism visito..

Stretching from Blaauwberg in the south to Namaqualand in the north, the Cape West Coast region comprises 44 small towns along the southwestern coast of South Africa within the Western Cape. Download Cape West Coast Regional Visitor Trends 2016 PDF a...more

cape karoo tourism visitor tr..

Between January to July 2016 the Cape Karoo received 32,194 walk-ins. The highest source of visitors were from the domestic market with the percentage share of 93.1% of visitors compared to the overseas visitors (6.8%), a similar trend that can be se...more

cape overberg tourism visitor..

The Cape Overberg has beautiful scenery and coastline, which offers an abundance of tourism offerings and draws an influx of visitors to its shores each year. Between January and July 2016, the region welcomed a share of 44.3% visitors from internati...more

Cape Town Tourism Visitor Tren..

The Cape Metropole Visitor Information Centres (VICs) welcomed a share of 42.4% overseas visitors and 57.6% from the domestic market. Of the respondents who conducted bookings at the VICs, the top international markets included visitors from Germany ...more

cape winelands tourism visito..

The Cape Winelands area is one of the pearls of South Africa’s rural and small-town regions, but disparate with a relatively high and diverse level of development. The region is renowned as the culinary capital of South Africa, in addition to the fin...more

cape garden route and klein ka..

The Cape Garden Route has spectacular scenery and the locals in the small towns along the way are very entertaining and welcoming. The Klein Karoo is home to spectacular sunsets that outline the contrasting landscape in stunning silhouette. Download ...more

Cape Winelands Tourism Visitor..

The Cape Winelands region is the source of many legendary Cape wines, the produce of row upon row of grapevines, many of which were first planted hundreds of years ago. Its classic Cape-Dutch homesteads, mountainous surrounds, grand heritage and sump...more

The Western Cape Tourism Desti..

According to South African Tourism (SAT) and Statistics South Africa (StatsSA), StatsSA made changes to the release of its Tourism & Migration reports in 2014 and now no longer report on transit arrivals. As a result of this change, the weighting met...more

Cape Overberg Visitor Trends 2..

The Cape Overberg region welcomed 46.1% of its visitors from international source markets and 53.0% from domestic markets in 2015. Cape Overberg’s top 3 markets originated from Europe, which were United Kingdom (26.6%), Germany (22.9%), and the Nethe...more

Cape Garden Route & Klein Karo..

In 2015 the trends indicated a higher portion of domestic (61.2%) than overseas (37.9%) visitors. The top international markets to the region were Germany, United Kingdom and Netherlands. The top domestic markets were the Western Cape, Gauteng and Ea...more

Cape Karoo Visitor Trends 2015

During 2015, the Cape Karoo received the highest share of its visitors from the domestic market (92.4%) compared to overseas visitors (6.6%), a similar trend that can be seen in previous years. The top source countries to the Cape Karoo were the Germany (21.5%), followed by United Kingdom (15.4%), Belgium (12.3%) and Netherlands (12.3%). The top source provinces were the Western Cape (49.5%), Gauteng (24.2%) and Free State (6.1%). Download Cape Karoo Visitor trends 2015 PDF above....more

Cape West Coast Visitor Trends..

In 2015, the Cape West Coast recorded a share of 76.4% from the domestic market and 22.1% originating from international source countries. The international market were led by visitors from Germany (33.4%), the United Kingdom (21.3%) and the Netherlands (10.0%). Top domestic provinces to the region included visitors from the Western Cape (51.9%), Gauteng (20.3%) and Eastern Cape (5.9%).Download the Cape West Coast Visitor Trends 2015 PDF above....more

Cape Town Visitor Trends 2015

The Cape Metropole Visitor Information Centres (VICs) welcomed a share of 47% from the international market and 53% from the domestic market. Of these visitors, top international markets for the period included visitors from Germany (20%), the United Kingdom (16.1%) and the United States (8.1%). The domestic market was driven by visitors from Gauteng (45.6%) and the Western Cape (14%). Download the Cape Town Visitor Trends 2015 PDF above....more